Beck's Shoes

Beck’s Shoes: A Century of Comfort and Innovation Founded in 1919, Beck’s Shoes is a proud, family-owned business now operated by the fifth generation of the Beck family. Celebrating over 105 years of service, Beck’s Shoes continues to honor its legacy of exceptional customer care while embracing the future of retail innovation. With a deep commitment to quality, comfort, and community, Beck’s blends old-school values with modern consumer experiences. Today, Beck’s Shoes operates 26 retail locations across six states, offering a curated selection of top footwear brands including Hoka, Brooks, New Balance, Birkenstock, Keen, and Merrell. Our stores serve a diverse customer base—from industrial workers and healthcare professionals to everyday individuals seeking supportive, stylish footwear. Beyond brick-and-mortar, Beck’s Shoes has expanded its reach through a robust online store and a mobile distribution unit known as the Shoemobile, which travels throughout Northern California and Northern Nevada. This unique service brings personalized shoe fittings and product access directly to workplaces and communities, reinforcing our mission to make comfort convenient. At Beck’s Shoes, we believe in building lasting relationships with our customers. Our team is trained to provide expert guidance, ensuring every customer finds the perfect fit for their lifestyle and needs. Whether shopping in-store, online, or through our Shoemobile, customers can expect the same high level of care and attention that has defined Beck’s for generations. As we look ahead, Beck’s Shoes remains committed to evolving with the times while staying true to our roots. We’re not just selling shoes—we’re delivering comfort, confidence, and connection, one step at a time.