Karen Kefauver is a social media coach, speaker and writer who's helped hundreds of professionals harness the power of social media marketing to grow their businesses. In 2009, Karen launched her business at the forefront of the social media revolution, leading workshops at the Apple Store, Groupon and the Adventure Travel Trade Association, among others. Her passion is helping small businesses through one-on-one coaching, group training and guest speaking. Her very first presentation 16 years ago was for the Santa Cruz County Chamber of Commerce — explaining a new thing called Twitter!
Karen served as a social media consultant with the Santa Cruz County Small Business Development Center for many years and was also on the board of Think Local First. Prior to that, she had a 20-year career as a freelance writer, publishing in the San Francisco Chronicle, San Jose Mercury News and the Santa Cruz Sentinel, where she wrote a bike column for nearly a decade.
A Washington, D.C. native, Karen has lived in Santa Cruz, California since 1993.
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