Learn how to get the best possible search engine results and maximize traffic to your website. This class is geared to anybody who has or is planning to have a website, including small businesses, non-profits, entrepreneurs, and bloggers.

Topics include: How to write web content for best SEO results; What you need to know about page titles, descriptions, keywords; How links in and links out affect your SEO; How Social Media, such as Facebook, LinkedIn, Twitter can help your SEO; Tools you can use to determine your site's popularity; How to know if your web developer understands SEO; The 5 most common SEO mistakes; Google's Webmaster Guidelines. Instructors are Sara Isenberg, Web Consultant & Project Manager, and Steve Penny, one of the industry's top SEO experts.

For more information, see http://saraisenberg.com/ and http://stevepenny.com/

Register at Santa Cruz Parks & Recreation, class #14246:
1. Go to https://online.activenetwork.com/SCInstaReg/Activities/ActivitiesAdvSearch.asp
2. Click on "Special Interest" on the left.
3. Check the left side box "Available for Registration."
4. Select NextSpace as the "Location" on the top left, and you will see the two classes.
5. Click on "Show Courses" and click the "Add" button.

Registration for Winter/Spring 2011 opens on January 4, 2011.