With millions of online eyes turning to Pinterest (the next big thing in social media) now is the time to make an informed decision on including Pinterest in your social media strategy. This class will include: What is Pinterest, how to get started, why is it so effective for retailers, how to turn Pinterest users into customers, and why Pinterest is also great for hobbyists, crafters, and other collectors of online eye-candy. There will be plenty of time for Q&A.

Co-instructor Lydia Snider (http://lydiasnider.com/) is a business consultant, speaker, teacher, and writer with a particular focus on the kitesurfing industry. Co-instructor Sara Isenberg (http://saraisenberg.com/) is a web consultant & project manager who helps clients plan & manage web, social media, and email marketing projects.

Register online at City of Santa Cruz Parks & Rec or call 831-420-5270, 9am-4pm, Monday-Thursday
More info: http://saraisenberg.com/classes